Starting a website for booster clubs is a great idea, but not all websites are equal. If you take the steps to create a website, you should also make sure that a member of the club has time to dedicate to it.
A lot of booster clubs put up a website but fail to update it, which can ultimately hurt your organization. Here are a few booster club website best practices.
Don’t Overlook the Basics
If someone ends up on your website, there’s a good chance they are looking for information. Don’t assume that visitors to your website are already familiar with the club.
Basic questions you should address include:
What are you fundraising for?
Who are your officers?
What is the size of your organization?
How can visitors support the club?
Who are the corporate sponsors?
You can profile the officers of your club, a sports team that you’re supporting, or even individual students.
It’s also a good idea to post periodic updates so that visitors know that the website is active. Post about your recent progress, about the success of the students you’re supporting, or a review of your last fundraiser.
Keep Internal Communications Separate
Some booster clubs treat websites like an information repository and communication channel for members. Since anyone can visit your website, it’s not a great idea to put internal communications on your site.
A better option for member communication is to use an app, like BoosterHub, to send messages or reminders and organize volunteers.
Using an app or booster club software isn’t only better for the privacy of the organization, it’s more convenient for members. They’ll be able to get organized information about key events, and even push notifications so they don’t miss anything.
Asking members to periodically visit a website isn’t an efficient way to share information. An app can send emails or push notifications right to their phones, so no one is left in the dark.
Make Getting Involved Easier
If someone visits your website, you have a captive audience. Encourage them to get involved. Use the opportunity to spread the word about volunteering opportunities, support options, and fundraisers.
Don’t hide your donation page or make it difficult to navigate through. The easier it is to donate, the more likely it is to happen. Keep the website simple and don’t load it up with too much content. If it’s difficult to read or find information, the visitor will likely leave.
Information about upcoming fundraisers should be a prominent feature on your website. Visitors should be drawn to fundraising notifications and should be able to easily access key information and ways to support your efforts.
To promote your fundraiser, spend some time thinking about language that will get them interested in attending. Fundraisers call for promotion, so make some effort to advertise your event.
If you follow these key tips, your website should be a valuable source of information and an effective way to promote your club.
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Does My Booster Club Need to Collect Sales Tax?
When managing a booster club, one of your top goals is generating as much revenue as possible for the athletic team or fine arts group you are supporting. One way you can maximize your revenue is by taking advantage of any price breaks and tax exemptions offered in your state. This brings us to the topic at hand: booster clubs and sales tax. Sales tax is a fee imposed by state governments on transactions involving services or goods. Because these fees are primarily imposed at the state and not the federal level, tax percentages vary from state to state. So does your booster club have to collect sales tax? Let’s explore.
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BoosterHub – The #1 Booster Club Software
In an October 2022 press release, Yahoo! Finance recognized BoosterHub as the #1 booster club software in this emerging industry. Since it launched, BoosterHub has experienced championship-level growth. In just nine months, BoosterHub surpassed the $1 million gross merchandise volume threshold.
BoosterHub’s overnight success speaks to the fact that the dynamic platform fills a long-standing void in the school booster club space. As of the press release, BoosterHub has more than 5,000 members and facilitated over 45,000 transactions. Our platform has an incredibly low single-digit churn rate, which is undoubtedly due to the fact that our customers are extremely satisfied with the product.
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Does My Concession Stand Need a Food Service License?
A concession stand is one of the most effective ways for your booster club to raise money for sports teams. However, if you have never run a concession stand before, you undoubtedly have tons of questions about it. Running a successful concession stand is not quite as simple as it may appear. In order to do so, you need to familiarize yourself with food service requirements, explore state tax laws, and much more.
The good news is that there are great resources to jumpstart your efforts. In addition to creating this beginner’s guide, the team at BoosterHub frequently tackles important concession-related topics. In this post, we take a deep dive into food service licensing requirements for concession stands. Whether you are already running a successful concession stand or have recently taken over these responsibilities for your booster club, this playbook will help you comply with state and local guidelines.