Want to make 2023 your most successful fundraising year yet? If so, here are seven tips you can use to raise more money for your booster club.
Make It Simple for People to Donate
Generally speaking, local residents are more than willing to support your booster club and the student athletes you represent. However, you need to do your part by making it simple for them to donate.
According to the Pew Research Center, 41% of Americans stated that none of their weekly purchases were made with cash in 2022. Only 44% stated that some of their purchases were made with cash. The bottom line is this: you need to allow people to donate using digital payment methods.
Reach Out to Community Members
The best way to gain traction within your city is to connect with local community leaders. Pastors, small business owners, city council members, and others who have influence in the community can draw attention to your cause.
Not sure where to begin? Start making your rounds in the neighborhoods adjacent to the school. Also, consider attending local events and setting up a booth for your booster club.
Connect with Local Businesses
While massive chains will sometimes donate to local causes, hometown businesses are a booster club’s best friend. There is a good chance that a few local business owners played sports for the school you represent. Even if they didn’t, most local companies jump at the opportunity to get their name out there by supporting student athletes.
Get Active on Social Media
Showcase your fundraising events on social media channels. Encourage the students who will benefit to share your post and follow your booster club’s page. Before you know it, your page will have hundreds of followers and the ability to reach thousands of social media users.
Create an Online Store
Want to sell more branded goods like cups, hats, and shirts? If so, then you need an online store.
Let’s face it, parents and community members are busy. They often don’t have time to come to the school or meet with a booster club member to purchase apparel. Launching a digital store eliminates this purchasing barrier and can boost (no pun intended) your sales.
Build Sponsorships to Support Your Club
Build sponsorships that offer introduction and exposure to your membership. Something as simple as logo placement on the website or banners at your events is valuable to many sponsors. You can also include tickets to your programs to help build engagement for your program.
Upgrade Your Tech
If you want to raise more money, you need some new tech to support all your hard work. Upgrading your booster club management software to an all-in-one solution is the best way to go. By doing so, you can manage sales, process concession stand payments, and keep members in the loop with digital calendars.
Give yourself an edge this fundraising season and explore new tech for your club.
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Our Club Has Been Using Charms and Has Student Accounts — Why Is This a Bad Idea?
There’s a lot to like about Charms Office Assistant. This program has been a music program stalwart and can help schools and boosters communicate with students, manage assessment data, and collect payments.
We get the appeal of using Charms to support your band’s billing activities — the system is already in place, and you can collect payments from students and parents all in one platform. However, Charms wasn’t really designed for booster clubs. It was really designed to be used by the school or music director.
Most booster clubs are non-profits. The activities and best practices are different. For instance, non-profits can not fundraise for the benefit of one person. They must fundraise for the group as a whole. Also, fees can not be mandatory in a non-profit. You can certainly say “100% participation is highly encouraged,” but you can not require anyone to pay to participate.
By replacing Charms with a purpose-built booster solution, your club can:
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Round Rock Volleyball Is Ahead of the Game by Using BoosterHub MVP
After each sports season, the coaching staff gets together to review what went well and what they can do better next year. Often, coaches will turn to league winners for inspiration. During this process, they analyze film, look at stats, and explore ways to incorporate these insights into their own coaching strategies.
Your athletic booster club can apply these same principles to get better at fundraising during the off-season. On that note, let’s turn our attention to the Round Rock Volleyball booster club and how they’re delivering for student athletes with BoosterHub.
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Is SMS a Good Way to Communicate with Donors and Booster Club Members?
Finding effective ways to communicate with donors and members is a problem as old as your school’s rivalry with the neighboring high school football team. And just like that generation-spanning rivalry, you never seem to be able to maintain the upper hand for long.
During your time as an athletic booster club member, you’ve probably tried a variety of communication techniques, from phone calls to flyers and even email. If that’s the case, you know that none of these strategies are especially effective for relaying information to your membership.
While you’ve probably considered using SMS messaging to talk to donors and booster club members, you may be hesitant to make yet another change to your communication strategy. But trust us — SMS messaging is the way to go. With the right SMS messaging tools in place, you can effortlessly share information, keep parents in the loop about upcoming events, and make 2023 your most productive fundraising year ever.