Want to make 2023 your most successful fundraising year yet? If so, here are seven tips you can use to raise more money for your booster club.
Generally speaking, local residents are more than willing to support your booster club and the student athletes you represent. However, you need to do your part by making it simple for them to donate.
According to the Pew Research Center, 41% of Americans stated that none of their weekly purchases were made with cash in 2022. Only 44% stated that some of their purchases were made with cash. The bottom line is this: you need to allow people to donate using digital payment methods.
The best way to gain traction within your city is to connect with local community leaders. Pastors, small business owners, city council members, and others who have influence in the community can draw attention to your cause.
Not sure where to begin? Start making your rounds in the neighborhoods adjacent to the school. Also, consider attending local events and setting up a booth for your booster club.
While massive chains will sometimes donate to local causes, hometown businesses are a booster club’s best friend. There is a good chance that a few local business owners played sports for the school you represent. Even if they didn’t, most local companies jump at the opportunity to get their name out there by supporting student athletes.
Showcase your fundraising events on social media channels. Encourage the students who will benefit to share your post and follow your booster club’s page. Before you know it, your page will have hundreds of followers and the ability to reach thousands of social media users.
Want to sell more branded goods like cups, hats, and shirts? If so, then you need an online store.
Let’s face it, parents and community members are busy. They often don’t have time to come to the school or meet with a booster club member to purchase apparel. Launching a digital store eliminates this purchasing barrier and can boost (no pun intended) your sales.
Build sponsorships that offer introduction and exposure to your membership. Something as simple as logo placement on the website or banners at your events is valuable to many sponsors. You can also include tickets to your programs to help build engagement for your program.
If you want to raise more money, you need some new tech to support all your hard work. Upgrading your booster club management software to an all-in-one solution is the best way to go. By doing so, you can manage sales, process concession stand payments, and keep members in the loop with digital calendars.
Give yourself an edge this fundraising season and explore new tech for your club.
