Tired of asking your community for another donation? What if your Booster Club could raise money every time someone shops online—without spending anything extra?
This week, Robin Eissler welcomes Eric Peck, founder of FanFundU, a platform that turns everyday shopping into a sustainable fundraising tool for Booster Clubs. With 15 years of experience in loyalty programs and affiliate marketing, Eric shares how he built a system that allows schools to earn real dollars by simply guiding families to start their online purchases through FanFundU.
Eric explains how the model works, the kind of retailers involved (Nike, Expedia, Macy’s, and 500+ more), and how Booster Clubs can use it to reduce volunteer burnout and replace constant one-off fundraisers. You’ll also hear why this “set it and forget it” tool is perfect for reaching not just parents, but the broader community.
🔑 Key Takeaways:
- 2:35 How FanFundU works
- 3:28 Challenges and Benefits of Traditional Fundraising
- 4:01 Why traditional fundraising burns people out
- 5:46 Fan Fund U's Impact and Future Plans
- 7:01 Average earnings per shopper
- 8:06 How Booster Clubs get started
- 10:22 Club visibility and reporting
- 13:06 Big-name retailers on the platform
- 14:11 Building Community Relationships through Fundraising
Ready to Try It?
Sign your club up today for free at www.fanfundu.com and start earning while your supporters shop.
Resources:
Eric Peck | www.fanfundu.com
LinkedIn: https://www.linkedin.com/in/efpeck/
Twitter: https://x.com/fanfundu @FanFundU
Facebook: https://www.facebook.com/profile.php?id=61567622018638#
Instagram: https://www.instagram.com/fanfundu/ @FanFundU